James and Michelle Sutton from NATorigin natural beauty recently celebrated their 10 year anniversary in business with a ‘blind’ driving event with fellow Banbury Chamber of Commerce members Base Performance Simulators.
Their business supporters and friends enjoyed a drive around a race track in a simulator with the car and track branded with their logos. Then they were asked to repeat it wearing glasses that impaired their sight to show how poor vision affects performance. The glasses represented common eye conditions such as cataracts, glaucoma, macular degeneration and visual field loss. There were resulting crashes into the barriers and skids off the tracks!
As an optician with a family history of macular degeneration, James distributes the Viteyes range of eye health supplements to the NHS on prescription and to opticians, pharmacies and consumers.
The joint event raised £540.00 for Gift of Sight, a dynamic eye health charity based at Southampton Hospital Eye Unit. Every year, ground-breaking research is published by macular degeneration specialist Prof Andrew Lotery and his team supported by Gift of Sight donations. Every year, James and Michelle attend their research update and are impressed by both the scale and quality of the research, including the recent discovery of a link between the pathology of macular degeneration and dementia.
James Sutton is a Banbury based optician with a family history of macular degeneration who 10 years ago co-founded Butterflies Eyecare (www.butterflies-eyecare.co.uk) with his pharmacist wife Michelle to offer a comprehensive choice of eye health products and in response to requests from the public. The site offers eye vitamins, drops, blepharitis treatments and Eye Care Cosmetics along with professional advice and worldwide shipping. They also distribute NATorigin (www.natorigin.co.uk), a natural beauty range for sensitive skin and lens wearers.
For further information please contact Butterflies Eyecare on 0330 660 0481 or firstname.lastname@example.org.
Base Performance Simulators is led by Double Le Mans winning Aston Martin factory driver, Darren Turner. With 15 years of experience in developing cutting-edge Formula 1 simulators, Darren has a unique insight into the science of racing simulation. He provides simulator packages tailored to the needs of each driver to improve their performance and the simulators are available for hire, to buy and for hosting events. For further details contact 01295 276611.